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      "author": "smartmoneymining",
      "permlink": "datablockchain-makes-big-data-available-to-small-businesses",
      "title": "DataBlockChain Makes Big Data Available to Small Businesses",
      "body": "![datablockchain.png](https://cdn.steemitimages.com/DQmS3MU3UaLMfrJzfheP3FXsinW4PDrJtdX7Z1w5HvTTRcH/datablockchain.png)\n\nWithout market knowledge, businesses of any size are left floundering. In the past, when data was collected by companies it was generally filed away only to be referred to on an as-needed basis. Today, when competition moves at the speed of a digital signal, many firms have come to understand the importance of that at-hand information. Collected data can give a company direction, increase leads, develop strategies, save marketing dollars and help even the smallest of businesses grow into a Fortune 500 company.\n\nAs the general population embraced the digital age, data was more naturally being procured, but access was limited to one’s internal records. Today, the records related to politics, economy, buyer habits, social media trends, and healthcare statistics just to name a few, are readily available. One platform that has taken the data-driven world by storm is DataBlockChain.  With over 1 billion records to draw from, you will confidently become a data-driven company.\n\nMany companies have yet to tap into this valuable toolkit. Using records, statistics and data isn’t just for large companies.  DataBlockChain has opened the door for small businesses to procure what they need to build their firms, develop marketing strategies and reach their target market.\n\nWith over 27,000,000 small businesses in the United States, competition is fierce.  Countless small businesses do not utilize developed programs to maintain customer experience information. It is not to say that this type of information does not exist but is held in the hands of data vendors around the world and readily available. Imagine being able to:\n\n- **evaluate how others have increased their foot traffic,**\n- **learn what loyalty programs have worked successfully,**\n- **and what details about employees brought them success in their business.**\n\nDataBlockChain.io makes it simple for even the smallest of businesses to connect with data vendors on their easy to use platform.\n\nWith this data at hand, discussions can open directly with staff. Their input in collaboration with the results can often give a new perspective to companies; how their do business, acquire customers and create positive changes towards greater sales and customer retention.\n\nWhat is keeping small businesses from taking the plunge with data solutions?\n\n- **Prior to incorporating blockchain technology, data solutions were too expensive for small businesses**\n- **Doubts about their ability to obtain the appropriate data**\n- **Uncertainty as to how to use or connect with data vendors**\n\nDataBlockChain.io quashes doubt for small businesses by providing data that is affordable. Their easy to navigate platform allows one to benefit from data vendors with billions of records.  You can scale up your business with new targeted variables that will benefit your direct marketing strategy. Continued lower rates for data as the platform grows means an improved ROI (Return on Investment). No wasted time or money on marketing that does little to impact your business. \n\n![data quote.png](https://cdn.steemitimages.com/DQmZjrHRv4sFbe3nmHuznT3XERmtdmSv6ZExVpvhuwC2ZNj/data%20quote.png)\n\n*“The most valuable thing you can have as a leader is clear data.” -Ruth Porat, CEO Alphabet Inc.*\n\nNothing rings truer in business. Bringing your company to the next level in a world enveloped in technology requires fresh strategies with key facts. DataBlockChain.io connects you with data vendors that will enlighten you about consumers and help create a successful marketing directive.\n\nIf you are interested in learning more about what the DataBlockChain platform can do to help you, please visit their website [here](http://www.dbc.io?utm_source=https://steemit.com/crypto/@smartmoneymining/marketing-with-a-data-platform-tool-like-datablockchain&utm_medium=article&utm_campaign=bounty), or their telegram channels [here](https://t.me/dbcio) or [here](https://t.me/joinchat/Ho-YFg8O26hIutf7R8A8BA).",
      "json_metadata": "{\"tags\":[\"marketing\",\"data\",\"blockchain\",\"crypto\",\"datablockchain\"],\"image\":[\"https://cdn.steemitimages.com/DQmS3MU3UaLMfrJzfheP3FXsinW4PDrJtdX7Z1w5HvTTRcH/datablockchain.png\",\"https://cdn.steemitimages.com/DQmZjrHRv4sFbe3nmHuznT3XERmtdmSv6ZExVpvhuwC2ZNj/data%20quote.png\"],\"links\":[\"http://www.dbc.io?utm_source=https://steemit.com/crypto/@smartmoneymining/marketing-with-a-data-platform-tool-like-datablockchain&utm_medium=article&utm_campaign=bounty\",\"https://t.me/dbcio\",\"https://t.me/joinchat/Ho-YFg8O26hIutf7R8A8BA\"],\"app\":\"steemit/0.1\",\"format\":\"markdown\"}"
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      "title": "Marketing with a Data Platform Tool Like DataBlockChain",
      "body": "@@ -3638,16 +3638,8 @@\n ypto\n-currency\n /@sm\n@@ -3657,55 +3657,63 @@\n ing/\n-datablockcha\n+market\n in\n+g\n -w\n-ho-benefits-from-their-platform\n+ith-a-data-platform-tool-like-datablockchain\n &utm\n",
      "json_metadata": "{\"tags\":[\"crypto\",\"cryptocurrency\",\"datablockchain\",\"bigdata\",\"marketing\"],\"image\":[\"https://cdn.steemitimages.com/DQmZWtUjwESLJss5Ph4YE7i3bYK4Z5j32p4T2gY5pA2HkwM/big%20data%20(3).png\",\"https://cdn.steemitimages.com/DQmWeYkR1AS9EESECeLxsDN8Z5XFtMaXcoHX9UrppNKJouR/big%20data%20(6).png\",\"https://cdn.steemitimages.com/DQmcAz7Vez3bCLgBbcFduVUoDQsBoijcZaBx7xya7NvHWN5/big%20data%20(7).png\"],\"links\":[\"http://www.dbc.io?utm_source=https://steemit.com/crypto/@smartmoneymining/marketing-with-a-data-platform-tool-like-datablockchain&utm_medium=article&utm_campaign=bounty\",\"https://t.me/dbcio\",\"https://t.me/joinchat/Ho-YFg8O26hIutf7R8A8BA\"],\"app\":\"steemit/0.1\",\"format\":\"markdown\"}"
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      "author": "smartmoneymining",
      "permlink": "marketing-with-a-data-platform-tool-like-datablockchain",
      "title": "Marketing with a Data Platform Tool Like DataBlockChain",
      "body": "![big data (3).png](https://cdn.steemitimages.com/DQmZWtUjwESLJss5Ph4YE7i3bYK4Z5j32p4T2gY5pA2HkwM/big%20data%20(3).png)\n\nAs businesses drive their marketing strategies forward, their pocketbooks, time, and labor force can rapidly become depleted.  Developing a tactical marketing plan is key to delivering your product or service to the right audience for the right price.  DataBlockChain’s data platform can be a strategic partner providing you with current market trends, records, customer buying habits, and information from over a billion records.\n\nWe will look at some marketing systems and the invaluable insights that DataBlockChain.io can provide to help you connect with your target audience.\n\nThere are two key types of marketing:\n\n![big data (6).png](https://cdn.steemitimages.com/DQmWeYkR1AS9EESECeLxsDN8Z5XFtMaXcoHX9UrppNKJouR/big%20data%20(6).png)\n\n**Traditional Marketing Media**\n\nLong-standing forms of media such as newspapers, TV ads, billboards, radio spots etc., are the most expensive, but often reaching a large audience. Perhaps not always directed to your target market, but they are in the mix.  With an option such as a TV ad, it allows your company to get creative in its approach, but it is often cost prohibitive.  To grab the attention of your objective market in a mix of perhaps millions viewing your advert, DataBlockChain’s curated datasets can help you connect directly with your audience. Who is your audience during a specific timeslot? Does that day/night time slot draw more men or women? An older or a younger audience?  These demographics will make the most of this high-end marketing investment.\n\n![big data (7).png](https://cdn.steemitimages.com/DQmcAz7Vez3bCLgBbcFduVUoDQsBoijcZaBx7xya7NvHWN5/big%20data%20(7).png)\n\n**Digital Marketing**\n\nIn just a few short years, digital marketing has become the “must have” in your advertising arsenal. Blogs, tweets, Instagram, websites, Facebook, YouTube videos are just a handful of ways to reach out. Compared to the traditional marketing methods, digital marketing becomes much more attractive when it comes to budgets but tapping into several of these mediums can be time consuming.  Much of the new media approach relies on key words for your industry.  The DataBlockChain platform will allow you to delve deep into the behavioural habits of your target market and connect with them on a meaningful level.  Creating a bond with your audience builds trust in your brand and that will keep them coming back.\n\nLet us forget the pocket-sized billboards we all carry about each day. Cellphone mobile marketing is a key component to explosive branding.  With the Pew Research Center noting that 95% of all Americans own a cellphone of some type, the importance of ensuring your marketing is focused on those users is paramount.  With most social media activity occurring on mobile phones, it goes without saying that obtaining precise data related to customer behaviors has to be analysed for optimal marketing results. \n\nAs your business reaches out with this form of marketing, you must make smart decisions in your visual design approach.  What form layouts work best?  How fast should your content load to keep a perspective customer on your page? What colours are best for mobile use? What type and sizes of ads work best on a mobile device? Access to DataBlockChain’s mobile marketing statistics will help answer these questions and enhance your marketing efforts.\n\nIf you are interested in learning more about what the DataBlockChain platform can do to help you, please visit their website [here](http://www.dbc.io?utm_source=https://steemit.com/cryptocurrency/@smartmoneymining/datablockchain-who-benefits-from-their-platform&utm_medium=article&utm_campaign=bounty), or their telegram channels [here](https://t.me/dbcio) or [here](https://t.me/joinchat/Ho-YFg8O26hIutf7R8A8BA).",
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      "title": "DataBlockChain - Who Benefits from Their Platform?",
      "body": "@@ -3936,26 +3936,30 @@\n mit.com/\n-blockchain\n+cryptocurrency\n /@smartm\n@@ -3988,94 +3988,40 @@\n ain-\n-aims-to-bring-comprehensive-marketing-data-solutions-to-all-businesses-and-individuals\n+who-benefits-from-their-platform\n &utm\n",
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      "permlink": "datablockchain-who-benefits-from-their-platform",
      "title": "DataBlockChain - Who Benefits from Their Platform?",
      "body": "Utilizing DataBlockChain’s data-results platform draws people from a variety of industries for many different reasons. The importance of obtaining accurate customer-related records has grabbed the attention of businesses all over the world. Their easy to navigate platform with a multitude of data vendors, places businesses in a prime position to increase their customer base and save time and money in the process.\n\n![big data (4).png](https://cdn.steemitimages.com/DQmYc2tr4jC4TbFyRRSGfiuHg2KCuS8QGidvpSH9YwJWE2R/big%20data%20(4).png)\n\n### Who uses a platform like DataBlockChain? Let’s examine those who use it and how they benefit.\n \n**Data for Digital/Online Marketing**: Securing prime data from data vendors like those represented on the DataBlockChain platform provides essential detailed records to greatly improve marketing strategies.\n\n**Data for Direct Marketing**: For fast results, businesses using the platform strive to efficiently hit their target market.  There is no more wasted time and advertising aimed at unsuitable recipients.\n \n**Data for Analytical Modeling**: DataBlockChain provides a valuable platform tool to save money and get the absolute best return on investment. The record results of such data as statistics and operations research can provide information to identify current market trends as well as market predictions.\n\n![big data (5).png](https://cdn.steemitimages.com/DQmUUzXz4YRuGYt4X7m2MfDSxGnaQpB6WCXTXAsBQndaoZA/big%20data%20(5).png)\n\n**Data for Customer Acquisition/Customer Retention**: You are in the process of creating a customer base or perhaps are struggling to maintain it. Behavioral insights datasets are key to customer acquisition and retention.  Obtaining data to monitor customer inclinations will go hand-in-hand with your own customer base insights.  Should a store layout be changed? Have in-store signage colors and styles become outdated?  Are customers preferring self-check out in your industry? What questions are customers asking?  Examine this type of data and provide other variables specific to your industry at DataBlockChain.io to acquire and retain that valued customer base. This insight can then trickle into cross-sell and up-sell options.\n\n**Data for Health Insurance Companies**: As one of the most significant markets, Health Insurance Companies are under extreme pressure to reduce insurance costs and improve patient results. Insurance claims data, provider data, medical records, case accounts are just a few of the crucial reports that this industry requires. The goal is that the appropriate information will ultimately lower costs and improve the quality of care.\n\n**Data for Background Checks**:  Lets face it, what you see is not necessarily what you get.  Resumes and interviews are obviously a place we like to put our best foot forward. Taking a closer look at a job candidate, could save a company time and money, or perhaps even millions of dollars in litigations down the road.  Of course, as employers we always want to be fair. We are always hoping for honest candidates, but with high number of potential applicants “exaggerating” on resumes, it can make the process daunting.  The DataBlockChain platform can shed a brighter light on your candidates, hopefully assisting you to hire the best and most reliable staff.\n\n**Data for Real-Time Leads**: Obtaining a list of prospects geared to your industry can provide substantial business growth. The dynamic data vendors connected with DataBlockChain can provide you with industry specific real-time leads that will enable you to expand your team and your business more quickly.\n\nThese are just a few of the categories of users that DataBlockChain represent and how they have utilized the platform to improve their business. If you are interested in learning more about what their platform can do to help you, please visit their website [here](http://www.dbc.io?utm_source=https://steemit.com/blockchain/@smartmoneymining/datablockchain-aims-to-bring-comprehensive-marketing-data-solutions-to-all-businesses-and-individuals&utm_medium=article&utm_campaign=bounty), or their telegram rooms [here](https://t.me/dbcio) or [here](https://t.me/joinchat/Ho-YFg8O26hIutf7R8A8BA).",
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      "title": "DataBlockChain Aims to Bring Comprehensive Marketing Data Solutions to All Businesses and Individuals",
      "body": "@@ -3457,20 +3457,16 @@\n mit.com/\n-data\n blockcha\n@@ -3505,54 +3505,94 @@\n ain-\n-platform-for-beginners-understanding-the-lingo\n+aims-to-bring-comprehensive-marketing-data-solutions-to-all-businesses-and-individuals\n &utm\n",
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      "parent_permlink": "blockchain",
      "author": "smartmoneymining",
      "permlink": "datablockchain-aims-to-bring-comprehensive-marketing-data-solutions-to-all-businesses-and-individuals",
      "title": "DataBlockChain Aims to Bring Comprehensive Marketing Data Solutions to All Businesses and Individuals",
      "body": "![big data (3).png](https://cdn.steemitimages.com/DQmZWtUjwESLJss5Ph4YE7i3bYK4Z5j32p4T2gY5pA2HkwM/big%20data%20(3).png)\n\n“Understand your audience” has been drilled into our heads in order to market a product or service most effectively.  That’s the first step. Reaching that audience is another matter. Marketing through the use of a strategic and precise data-driven format is a crucial aspect to reaching that well-understood audience.  A new company called DataBlockChain has created a platform to assist businesses, big or small, to connect with their target audience.  They have simplified the daunting process of vetting significant amounts of data to obtain optimal and targeted results.\n\nDataBlockChain intends to use blockchain technology and artificial intelligence to democratize big data and make the most comprehensive marketing data solutions available to all businesses and individuals.\n\nhttps://youtu.be/0ookiiMcc5k\n\nThis one-stop shopping approach brings data providers from a vast number of industries to this one unique platform where any user can obtain current and relevant records.  The DataBlockChain.io platform utilizes its own currency of DBC Coins to connect the data vendors and the data users.  As a user of the platform, you can enjoy the rewards program offered and there are also incentives available for data partners.  The rewards program promotes positive relationships and brings a broad spectrum of users and data providers to the table.\n\nThe clean and easy to navigate dashboard makes your research easy and accurate. With an immense variety of variables for you to choose from, you can feel confident that your results are clearly focused on the constraints you have chosen.  Financial, geographic, occupational, political, interests are a few of the query options you will choose from. You can then select the record type you prefer, ie. Email, phone, postal.  Your number of results will be displayed and you can move forward to the purchase page.  Upon completion of your purchase, simply download the results.\n\nKeep in mind, it is your choice of specific variables that are as important as the data results.  These findings can then propel you forward to approach your specific target market directly. \n\nThrough the dashboard, DataBlockChain has also made it easy for the user to review previous purchases, view analytical results in a smart and uncomplicated data graphic and a direct ease-of-use approach to your data search.  To state it bluntly, we are not all savvy in this realm of technology. To experience such a clean, approachable and highly responsive platform gives me the freedom to enjoy my experience, hassle-free.\n\nIn the end, by using DataBlockChain effectively to target your audience base you will:\n* **save time by marketing to your specific audience**\n* **save money with advertising that actually reaches your exclusively intended audience**\n* **you will have a stronger understanding of who your audience is and the best way to reach them**\n* **you will then be able to develop strategies to maintain your audience/customers and keep them coming back**\n\nThe business altering possibilities of this data sourcing platform by DataBlockChain.io will enable you to increase your business, build relationships with your audience/customers that are meaningful and help keep you at the forefront of your industry.\n\nOfficial DataBlockChain Website: [here](http://www.dbc.io?utm_source=https://steemit.com/datablockchain/@smartmoneymining/datablockchain-platform-for-beginners-understanding-the-lingo&utm_medium=article&utm_campaign=bounty)\nOfficial Datablockchain Telegram: [here](https://t.me/dbcio) and [here](https://t.me/joinchat/Ho-YFg8O26hIutf7R8A8BA)",
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      "body": "![dbc.png](https://cdn.steemitimages.com/DQmTUnbvA9T2d3PtYpeTr8reqQ8xpnzfjPJNp71cwXTACVi/dbc.png)\n\nIf you have just started a business, are new to the marketing realm, or perhaps have not delved into the world of digital data vendors, it can feel overwhelming. The terminology, acronyms or just the general chatter can appear complex.  Here we will break down a few industry terms so that you have a better understanding of the **DataBlockChain platform** and what it can do for you.\n\n**DataBlockChain.io**: A unique platform enabling businesses big and small to access specifically collected data related to their unique target customer. The platform brings users and superior data providers together on a secure space. DataBlockChain aims to revolutionalize the data industry by merging big data, artificial intelligence, and blockchain technology to bring critical information to the world.\n\n**Platform** - A platform is a business model that brings people (generally, consumers and producers) together in one location. It enables large groups to interact and perform transactions. Examples of platforms would be ebay, Amazon, Facebook, Twitter and of course DataBlockChain.\n\n**Data Vendors**: \n\n![big data.jpg](https://cdn.steemitimages.com/DQmacHcJCwiTpmtXjXB3Ckbt3qHZukX4XvXR6GA9kThdxPg/big%20data.jpg)\n\nData vendors are companies that obtain, organize, and make available assorted data. These records can relate to spending, buyer interests, financials, investors, traders, and demographics. These are only a handful of the vast number of variables that DataBlockChain utilizes to present targeted results.\n\n**Democratize**:  This term describes making something available to all people. This term is used with DataBlockChain.io when referring to the availability of data vendor information.  In the past, the access to this type of detailed data was primarily reserved for Fortune 500 companies due to complexity and costs. Today, it will be available to all company sizes, big or small due to Datablockchain’s use of blockchain technology.\n\n**Transactional Transparency** -For businesses and customers to be honest and open about providing data and how it will be used.\n\n**Business Analytics** -The frequent repetition and methodical exploration of an organization's data. This would usually emphasis statistics.  Many companies use business analytics when making critical marketing moves or corporate decisions.\n\n**Acronyms**\n\n**DBC Wallet**: DataBlockChain Wallet holds the currency used to perform transactions on the DataBlockChain platform.\n\n**CRM**: Customer Relationship Management. \n\n![customer-relationship-management.jpg](https://cdn.steemitimages.com/DQmbeCFkpzW3b7iRNqnrVBrAZvE2CSRbcqYpCCZ1piGaYNu/customer-relationship-management.jpg)\n\nIt is the system that businesses put in place to manage their most precious commodity, their customers. With the use of industry or business specific programs/tools customer interactions and data is maintained. Platforms like DataBlockChain assist with customer management and retention. \n\nThe digital data that a company can obtain from vendors can ensure that a business remains on top of trends as they shift. Customer Relationship Management should not only be maintenance of data but should be utilized as a safeguard to keeping those customers. The vendor data records obtained through DataBlockChain, combined with your own customer data, is a superior methodology to reach your target audience.\n\n**API**:  Application Program Interface. To keep this simple, think of API as a messenger of information you request. When you log in to Kayak to obtain information regarding flight prices and dates, API is the messenger that gives your specific information request and provides the results from many sources. With DataBlockChain.io the messenger will take your input and provide you with specific results based on your variables. That transaction is performed using API.\n\n## Conclusion\n\nHopefully, the breakdown of some of these commonly used industry terms will provide you with an “aha moment” about the value of digital data. The leap to using data vendors as a marketing tool will enlighten you about buying habits, learning more about your customer base for a direct marketing approach or staying on top of your industry trends.  \n\n**DataBlockChain can change the way you do business.**",
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