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      "body": "Hola steemians! Hoy quise recopilar y compartir 7 consejillos que pueden ayudarnos a ser más exitosos en las redes sociales. Si bien no es posible hacer un paso a paso de cómo tener éxito en la vida, sí podemos contribuir a alcanzarlo  sin morir en el intento.  \nDebemos recordar que al estar en una era netamente tecnológica, las redes sociales son el espacio idóneo para emprender, crear conexiones, difundir proyectos y pare de contar, sin embargo, cuando no entendemos su funcionamiento desperdiciamos todo su potencial y quizás, nuestro dinero. \n\n![portatil01.jpg](https://cdn.steemitimages.com/DQmdh5yEHj7QeNN9cV9eEBrthXTqPBmonneVUd1qdmDsZcW/portatil01.jpg)\n\n1)DEFINE TUS METAS\n\nY para eso es necesario conocerse: para saber qué quieres, primero debes saber quién eres. \nAplica estos tres consejos:\n-Al principio de tu carrera di que SÍ a TODO. No sólo en términos de trabajo, también di que sí a los viajes, a las experiencias, a nuevas personas. \n-Una vez que hayas descubierto qué es lo que quieres, di NO a TODO lo que no te acerque a tu meta. \n-Y por último, medita. Olvida al menos por 10 minutos las notificaciones del celular y responde a los mensajes de tu ser, escucha lo que tu cuerpo y tu mente realmente quieren. \n\n![7d4ad037a65334c5678517142e25e3bf-medium.jpg](https://cdn.steemitimages.com/DQmVwQu6D9UNXtSpc8d5W59XCri6dp5xR3qUi8VEgkFiacj/7d4ad037a65334c5678517142e25e3bf-medium.jpg)\n\n\n2)DISEÑA UN PLAN\n\nAntes de migrar al mundo digital es indispensable realizar una lista de lo que quieres lograr en tu proyecto, tener un objetivo claro es el primer paso para crear una estrategia en redes sociales.\n-Responde a las preguntas “CÓMO, POR QUÉ Y PARA QUÉ”. \n-Analiza qué red social es más conveniente para tu propósito y con qué frecuencia podrías dedicarte a ella. ¡No es necesario estar presente en multitud de redes sociales! Más vale empezar por una y trabajarla adecuadamente para que tu estrategia funcione.\n-Comienza con misiones diarias, realistas y pequeñas, que te ayudarán a alcanzar ese fin mayor. \n-Comprométete contigo mismo, y si es posible ponle fecha a cada tarea. pero no olvides también recompensarte por ellas, ¡tu esfuerzo merece ser reconocido!\n “No dejes para mañana lo que puedes hacer hoy”\n\n![journaling-escribir-escritor-mujer.jpg](https://cdn.steemitimages.com/DQmPS1JSzb1Hu8Z3Vjr6pRQrmnJ5dqc5LSvez8D3WLQjRG1/journaling-escribir-escritor-mujer.jpg)\n\n\n3)CONOCE TU AUDIENCIA\n\nLa publicidad en redes sociales puede ser tan molesta como los veinte flyers que te entregan mientras caminas por el centro. Antes de que te conviertas en ese contacto que te satura de spam de su nuevo proyecto, ten claro que las redes sociales no fueron hechas para vender, sino para crear conexiones entre personas. \nEmpieza por identificar tu audiencia, conócela, y descubre de qué hablan, qué los inspira y emociona e INTEGRA esa información a tu estrategia, de no ser así nuestro paso en las redes sociales sólo provocará incomodidad y escepticismo.\nAgradece los comentarios, hazles sentir parte de una comunidad, ofrece concursos o códigos promocionales a aquellos que compartan tus publicaciones, por ejemplo. \n\n   Reina Rodríguez, de WeWork, dice: \n                       “Comienza a crear conexiones y después podemos comenzar a vender…”\n\n![99a56fc68882cc25af541753c637ad98.jpg](https://cdn.steemitimages.com/DQmXZCxaUDhrG9x91BuFYkAnLo1MkJXYExWaHwogNHd5WQ7/99a56fc68882cc25af541753c637ad98.jpg)\n\n\n4)NO TEMAS SER DIFERENTE\n\nBusca innovar en todo lo que haces, un contenido llamativo, interesante y que capte rápidamente la atención es ideal para conseguir seguidores. Comparte experiencias, ideas y conocimientos, tuyos y de otros. En las redes sociales los contenidos son efímeros, si una publicación no logra capturar nuestra atención, se perderá para siempre en limbo digital. \n\nSteve Logue, CEO de Virgin, aconseja: “únete con gente nueva, con tendencias nuevas, cambia las estrategias a corto y largo plazo”.\n\n![clases-público-objetivo.jpg](https://cdn.steemitimages.com/DQmP4SfiYLynenGtfj3p2XRK36efoHHurxBYFxUHkdQTnrs/clases-p%C3%BAblico-objetivo.jpg)\n\n\n5)¿DE QUÉ SIRVEN LOS LIKES?\n\nMuchas personas se dejan seducir por la idea de que las redes sociales los acercarán a nuevos clientes y proyectos y luego descubren que los likes no son necesariamente sinónimo de reconocimiento o éxito, que pases dos terceras partes de tu día en Facebook no te convierte en experto en redes sociales. Es importante desarrollar la estrategia en medios de comunicación con la misma seriedad con la que desarrollamos el proyecto que queremos difundir. \n\n “Rodéate de personas jóvenes y con experiencia digital. Planea acciones a corto, mediano y no tan a largo plazo para actuar rápido y de acuerdo a las tendencias”.\n![8bccbc78bff81dd19516b557abaa0c41.jpg](https://cdn.steemitimages.com/DQmYUoNzRnVcusGXV5cCv594wf2T4Ccbj4XyqP5EVF9PpKd/8bccbc78bff81dd19516b557abaa0c41.jpg)\n\n6)ACEPTA LAS CRÍTICAS\n\n“Si no suma, que no reste”. Las críticas constructivas son una herramienta perfecta para mejorar, pues vienen directamente de tus seguidores, aprovéchalas y acéptalas de la misma manera en que te formas una opinión de los demás. Procura siempre reflejar una imagen positiva y valores éticos profesionales (calidad de los productos, precio, atención al cliente ofrecida, servicio post-venta, etc. en caso de ser un negocio.\n\n![Críticas-en-Redes-Sociales-800x445.jpg](https://cdn.steemitimages.com/DQmYyCTfkCYABBfR2gggA7g8DbKF1Azt7qbrznT91YZkqU9/Cr%C3%ADticas-en-Redes-Sociales-800x445.jpg)\n\n7)SÉ CONSTANTE\n\nCONSTANCIA, he aquí la clave para todo, como en el Principio Pareto que establece que “el 80% de tus resultados vienen del 20% de tus esfuerzos”, de nada sirve tener una estrategia estupenda si a la hora de la verdad no seguimos el plan. \nLa cuenta debe mantenerse viva, dedícale un poquito de tu tiempo tanto en los inicios así como cuando ya todo tenga forma.  \nRecuerda que los tres pilares del marketing online (contenidos, SEO y redes sociales) están íntimamente relacionados para construir tu marca, aumentar la visibilidad online de tu empresa y hacer crecer las ventas.\n\n![52994e7b75eacf632e748b81d7535274.jpg](https://cdn.steemitimages.com/DQmPe376gQNqkdfk9FqcicP9izHoAoKhkgZ2bZBgmm3B3rG/52994e7b75eacf632e748b81d7535274.jpg)\n\nPor último, pregúntate: \n“Si pudieras hacer solamente una cosa hoy para alcanzar tu meta, ¿qué harías?\nUna vez respondas, toma PRIORIDADES para alcanzar tus metas, así, decir no a lo demás se volverá mucho más fácil.\n\n\nEspero te haya sido útil como a mí esta información.\nSe despide con mucho cariño @belycris y NAMASTÉ.",
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      "author": "belycris",
      "body": "Muchas gracias, me ha ayudado muchísimo leer esta información.\nSoy nueva en Steemit y aún hay muchísimas cosas que no entiendo.\nPoco a poco iré instruyéndome mejor.\nSaludos desde Venezuela!",
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