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      "author": "kleryk",
      "body": "<a target=\"_blank\" href=\"http://radikal.ru/big/927a4fca68904bdc833a02cb94e0df8f\"><img src=\"http://s017.radikal.ru/i437/1607/37/358e96936b29.jpg\" ></a>\n1)Evian\nEvian found great success with its Roller Babies campaign, which is the most-viewed viral advertisement of all time.\n\nThe video consists of computer-animated babies doing a rollerskating routine to The Sugarhill Gang’s “Rapper’s Delight.”\n\nThe video has been viewed nearly 70 million times to date. The content of the video is only tangentially related to the Evian brand.\n\nThe babies perform their routine after a title card indicates that drinking Evian water would make you feel as young and energetic as those babies.\n\nThis is one of the best viral marketing campaign examples because despite the video’s massive popularity, Evian’s sales actually dropped drastically.\n\nThis illustrates the difference between a viral video and a successful ad campaign. Just because millions of people watched the Roller Babies video does not mean that those people proceeded to go out and buy bottled water.\n\nPeople are amused by the rollerskating babies but do not necessarily connect that imagery to the Evian brand. It is possible that the target audience for a video of animated babies is not the same demographic of people who would ever by Evian water under any circumstances. The footage of the babies was no more relevant to Evian than it would have been to any brand.\n\n2) Burger King\n\nBurger King's Subservient Chicken\n\nBurger King’s Subservient Chicken is noteworthy because it was interactive. Unlike Evian, Burger King managed to come up with a viral concept that related to its products without being a literal representation of anything it sells.\n\nSpecifically, the Subservient Chicken was part of the 2004 launch campaign for the TenderCrisp sandwich. Though the website for the Subservient Chicken was targeted toward young men, people of all ages and genders visited it.\n\nThe site was meant to resemble adult webcam sites, which is why it resonated with men. The goal was to reach people who would not see commercials for the TenderCrisp on television because they were too busy watching videos on the Internet.\n\nWhen you typed commands into the website, a person dressed in a chicken suit would follow those commands. The site was very clever because it seemed to anticipate all possible commands; the person in the chicken suit had been filmed previously, and that was the footage that you saw when you wanted to watch the chicken performing certain actions.\n\nThe website tied into the product’s “chicken the way you want it” tagline while providing entertainment value to people who were not interested in the TenderCrisp sandwich.\n\n3) The Blair Witch Project\n\nThe Blair Witch Project viral campaign\n\nThe Blair Witch Project ranks among the best viral marketing campaign examples because it was the first mainstream film to tap into the potential of the Internet. When the film was released in 1999, social media profiles did not exist yet, nor did user-friendly video platforms like YouTube.\n\nThe website for The Blair Witch Project created an air of mystery around the film. The premise of the film is that it is comprised of real documentary footage of an unsuccessful search for the truth behind an urban legend.\n\nThe viral campaign was so successful that to this day, some people still believe that the footage is authentic. In reality, the film starred hired actors who followed a loose script and filmed themselves on hand-held cameras.\n\nThe fake police reports on the website looked legitimate, and the timeline of the legend of the Blair Witch was detailed enough to convince nearly everyone who saw the film that, even if the footage was not real, it was surely based on an extant urban myth.\n\nIt was almost necessary to visit the website before seeing the film because the film, presented as an unedited and uncut stream of footage pulled straight from a camera, does not include a complete retelling of the central myth.\n\nThe thoroughness of the website makes the movie seem more authentic as an unfinished work. Another aspect of The Blair Witch Project’s website that makes it one of the best viral marketing campaign examples of all time is that its success was utterly accidental.\n\nThe previous two campaigns aimed to reach the built-in consumer bases of major corporations. The site for The Blair Witch Project was meant to be an inexpensive marketing tool for an independent film that had not advertising budget.\n\nIt is easy to forget that The Blair Witch Project was made for only a few thousand dollars and was never expected to be a major hit. Instead of paying for television commercials, the studio opted to set up and maintain a website.\n\nThe site went viral after the film premiered at Sundance. Early reviews of the movie were positive, and major media outlets began reporting on the site, which sparked a public discourse about whether the events in the film were true or not.\n\nIt is important to note that, in lieu of other forms of advertising, most of the early press about the film was actually about the website.\n\nIn the pre-Wikipedia age, it was very difficult to get straight answers about the so-called legend of the Blair Witch. People became wrapped up in the mystique surrounding the film and felt like they needed to see it to find out the truth.\n\n4) Old Spice\n\nthe 2010 Old Spice ad campaign\n\nThere is no specific name for the 2010 Old Spice ad campaign that featured the handsome man who purported to speak directly to women when he said, “Your man could smell like me.” A single 30-second commercial effectively reinvented the Old Spice brand for a new generation.\n\nThough the commercial was only advertising Old Spice’s body wash, it made all of the brand’s products seem cool and sexy.\n\nThe video went viral because it was seemingly shot in one take while the man listed all of the reasons why he is more desirable than any of the viewers’ partners. While he spoke, the background changed behind him, transporting him from a bathroom to a boat and then to a tropical beach.\n\nHis wardrobe changes slightly with each transition, and in one impressive instance, a seashell containing concert tickets falls away to reveal a towering cascade of diamonds.\n\nWhen the camera pulls away for a final transition, the floor of the boat falls away, and the man is lifted up by the horse he is now riding.\n\nThe ad is a stunning feat of digital imagery, which is why it was viewed and imitated so many times. The final line of the commericial is, “I’m on a boat.” It is a humorous non-sequitor that spawned a meme, or an Internet trend, of people photographing themselves on funny objects while holding authoritative postures.\n\nThe man in the commercial, Isaiah Mustafa, became a legitimate celebrity in the aftermath of the ad’s popularity. The ad helped transform Old Spice from a brand that many people associated with their grandfathers into one that younger people felt spoke to them.\n\nThe cheeky, surreal nature of the ad placed Old Spice on par with other teen-oriented personal care brands like Axe. This commercial is unique among the best viral marketing campaign examples because it is so inextricably tied to the product it is promoting. It is a testament to Mustafa’s charisma and the unique concept of the ad that it worked as a literal commercial.\n\n\n\n5) OK Go’s\n\nOK Go's video for the song Here It Goes Again\n\nOK Go’s video for the song “Here It Goes Again” was one of the first music videos to gain popularity due to online views, as opposed to being played on television. The 2006 video was filmed in one take and at virtually no cost.\n\nIt depicts all four members of the band performing a complicated dance routine on moving treadmills. Like the Old Spice ad, this music video inspired imitators to film themselves performing the treadmill dance.\n\nThe video’s lo-fi look and concept suited the band’s indie aesthetic and fed into the narrative of an underdog band becoming famous for making a goofy video in a gym.\n\nThis video deserves its status as one of the best viral marketing campaign examples because its success was a watershed moment for the entire music industry.\n\nThese days, artists make music videos under the assumption that they will only be viewed on YouTube.\n\nTelevision rotation is no longer a concern for the large majority of recording artists. They know that their videos will probably never be played on music channels, so they make videos for their fans to pass around in miniature viral campaigns of their own.\n\nEven hugely successful artists like Lady Gaga value Internet play over television play. Lady Gaga makes extended versions of her videos exclusively for web channels.\n\nOK Go’s success is doubly interesting when you factor in the band’s current status as a one hit wonder. Like most viral sensations, the band has not been able to recreate the success of its first big hit.\n\nThe landscape of popular music is littered with one hit wonders, and it is a given that most bands will not have sustained success. This is not true of major corporations, who need to maintain high sales rates. Unlike businesses, a band can either fade away or move on to other promotional tactics after having a viral hit.\n\n6) Lost\n\nLost was so popular during its initial run that it launched the sci-fi genre into the mainstream. Before Lost, sci-fi was the realm of geeks. Superhero films and shows about aliens and zombies are currently considered cool because of Lost.\n\nThe show also proved that audiences were interested in long-form storytelling with complicated plots that lead to huge finale payoffs. Its early promotion was fairly similar to that of The Blair Witch Project, at least conceptually.\n\nIt made audiences curious about the show by revealing as little as possible. In fact, the island setting made many viewers think that they were tuning into a reality show at first.\n\nLost was the sort of show that inspired deep analysis and discussion, so the ABC network released The Lost Experience in 2006.\n\nIt gave fans new information to talk about during the summer hiatus, including details about the show’s fictional Hanso Foundation and clues to the meaning behind the show’s mysterious repeating number combination. The campaign flattered fans’ intelligence by giving them phone numbers to call in cryptic commercials. When fans called the numbers, they were told to visit various websites.\n\nBy giving fans the opportunity to solve online mysteries related to their favorite show, ABC created a captive audience for advertising. The Lost Experience kept the previous season’s plot fresh in fans’ minds and built anticipation for the following season’s premiere.\n\n7. The 2008 elections\n\nThe 2008 election proved how pervasive online marketing had become. This is one of the best viral marketing campaign examples to be an offshoot of equally large and expensive campaigns in other forms of media. For once, online marketing was not used in lieu of television or radio ads.\n\nObama’s youthful and personable public image lent itself to promo tools like Facebook pages and Twitter feeds.\n\nThe other candidates could not be so easily pictured posting status updates. You were made to feel that you were doing your patriotic duty by spreading the latest updates about his campaign.\n\nWhen Obama won, he implicitly shared the credit with everyone who had even a minimal awareness of his online presence. By embracing social media, Obama made himself seem trustworthy.\n\nPeople felt as if they could relate to him. Those are important qualities for a president to possess. The simple act of signing up for a Twitter account made Americans confident in Obama’s ability to adequately serve and represent them.\n\nThe best viral marketing campaign examples inspire multiple views or visits. They reach people who might not end up buying whatever is being sold. They become their own subjects of pop culture fascination.\n\nWhen you buy the a products, you become a participant in its meme. Just like you shared President Obama’s Facebook status updates, you insert yourself into cultural moments just by being a consumer.\n\nThe impact of viral campaigns is significant, even if you believe that advertisements do not qualify as valuable media.\n\nJust like commercial jingles and cartoon cereal mascots, viral campaigns are memorable because they dovetail with forms of entertainment that people already enjoy.\n\nViral marketing campaigns are the natural result of the proliferation of DIY media projects and social network usage. When you share viral campaigns, you are entertaining your friends and doing PR departments’ jobs for them.\nGood article about viral marketing!\nLink: http://rebelgrowth.com/viral-marketing-examples/",
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      "author": "kleryk",
      "body": "Thank you!",
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      "parent_author": "paco",
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      "body": "Welcome!",
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      "author": "kleryk",
      "body": "К сожалению...Но видимо не набрать мне много лайков...:( ХАхахах походу рожей не вышел...",
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      "author": "dicov",
      "body": "так уж устроен этот мир))",
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      "author": "kleryk",
      "body": "Похоже что так... А вот если бы какая то баба с большой грудью была бы то тогда тут уже рейтинг рос бы с гиганской скоростью... Сиськи главный двигатель рейтинга...",
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      "body": "Похоже всем насрать :)",
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      "author": "kleryk",
      "body": "@@ -766,16 +766,31 @@\n e.%3C/p%3E%0A%0A\n+%3Cp%3E %3C/p%3E%0A%0A\n %3Ctable b\n@@ -865,12 +865,13 @@\n dth:\n-100%25\n+800px\n %22%3E%0A%09\n@@ -3761,26 +3761,4 @@\n %3C/p%3E\n-%0AGoodbye my friends...\n",
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      "body": "Hello, here's some info that can help you out here on steemit. Good luck on here....\nhttps://steemit.com/ohnoanewupdate/@bola/developers-programmers-will-flock-steemit",
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      "author": "wang",
      "body": "Glad to have you around!\n\nHere are some tips if you're not aware of already:\n* Secure your account: https://steemit.com/steemit-guides/@pfunk/your-steem-account-is-worth-money-how-to-secure-it-with-a-new-owner-key-to-keep-it-yours-forever\n* Verify your account and build your reputation: https://steemit.com/steem/@tuck-fheman/verified-accounts--reputation-system\n* Contribute with your own contents: https://steemit.com/steem/@grittenald/copy-paste-steal-cite-your-sources, and https://steemit.com/steemit/@pfunk/lets-discuss-verification-of-user-accounts-posting-previous-work-to-prevent-impersonation\n* Properly tagging your posts, especially when your content is `#NSFW` or for `#test` only\n* Know how Steemit works: https://steemit.com/steemit/@donkeypong/still-confused-by-steem-steem-dollars-and-steem-power-the-power-plant-analogy ",
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    {
      "author": "kleryk",
      "body": "<p>There is a saying that if you want something to be done well, do it yourself. So, I am following this wise saying and would like to introduce myself.<br />\n&nbsp; &nbsp;My first name is Sergey, my family name is Antonov and my second name is Ytirievich.<br />\n&nbsp; &nbsp;But in the beginning, I would like to represent my family and parents. Actually my family isn't large. My family consists of my father, mother, sister and cat Boris.<br />\n&nbsp; &nbsp;My father's name is Yuri. He is 41 years, but he looks much younger. He is a businessman. My dad is a well-educated and well-read person; he has experiences in many fields. That is why it is always interesting to communicate with him, he usually tells many exciting stories, of course, if he has free time.</p>\n\n<table border=\"0\" cellpadding=\"1\" cellspacing=\"1\" style=\"line-height:1.6; width:100%\">\n\t<tbody>\n\t\t<tr>\n\t\t\t<td><br />\n\t\t\t&nbsp; &nbsp;And my mother is 37. Her name is Galina. She is a good-looking, blond woman. She has large green eyes. I admire her character. She is an optimist; she is full of energy and enthusiasm. I really adore her sense of humour. She is a housewife. It takes her much time and power to take care of our home. But I can assure, she copes with her job very well. Besides, both my farther and I help her with the housework. For example, I wash dishes, plates, sometimes go shopping and so on.<br />\n\t\t\t&nbsp; &nbsp;I enjoy spending time with my family very much. We often go for walks. I enjoy strolling along streets because my parents usually tell me a lot of interesting details of the history of our city. That is also the reason I'm fond of travelling with my parents. My mother spends much time in the kitchen — she is keen on cooking.<br />\n\t\t\t&nbsp; &nbsp;We always find out new recipes» try them. When I was a child, my father involved me in stamp collecting. Since that time, stamps and ancient coins have become my hobby. We have a huge collection of stamps and coins. We also are keen on music and everyone who comes to our place praises our numerous collections of CD and DVD disks. It is impossible to name all the things we can do together, so I think I can stop here.<br />\n\t\t\t&nbsp;&nbsp;</td>\n\t\t\t<td><img alt=\"\" src=\"https://scontent-frt3-1.xx.fbcdn.net/v/t1.0-9/261471_100688756693115_1334940_n.jpg?oh=b6b62d58653e6a4f46052e86f2de2fd6&amp;oe=582106B2\" style=\"height:480px; width:319px\" /></td>\n\t\t</tr>\n\t</tbody>\n</table>\n\n<p>&nbsp;I would like to see my father's parents. But they were gone before my birth. According to my parents' words, they were wonderful and outstanding people. But to my mind, my dad inherited their best features. My parents are remarkable people: kind-hearted, honest, they have moral values and don't break promises. They understand me completely. They allow me almost everything, they always give me good advice and, frankly speaking, I don't know what I will do without them. I am very lucky that I have got such wonderful parents and, of course, I love them very much.<br />\n&nbsp; &nbsp;Now, I think, it is time to speak about myself. My name is Sergey, but my friends call me Seriy. I am 15.<br />\n&nbsp; &nbsp;I am tall and not bad built. I have an oval face and large green eyes. Speaking about my character, I can say that I'm friendly, kind, generous and honest. I do not like falsehood. I have my own likes and dislikes. I am modest and sometimes shy, but do not advice someone tricking or kidding me.<br />\n&nbsp; &nbsp;But in spite of all these characters, I can keep secrets; I never let my friends down. I usually say, what I think, that is why people around me often take offence. For me it is very difficult to cope with people who have such features of character as egoism and dishonesty.</p>\nGoodbye my friends...",
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      "author": "amber46",
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  "block": 3312759,
  "op": [
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    {
      "author": "kleryk",
      "body": "К сожалению как экономист скажу что чем больше эмиссия тем меньше мы с вами заработаем так как на манетку уже будет меньше дивидендов приходить...",
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  "block": 3312730,
  "op": [
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      "author": "kleryk",
      "body": "Главное чтоб это было разумно а не как доллар... :)))",
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      "parent_author": "cryptoknight",
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  "block": 3312714,
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    {
      "author": "kleryk",
      "body": "Просто идеально разложил мне по полочкам... Я то все не мог допереть как тут организуют рекламу... А тут как всегда... Все гениально и просто... Интересно сколько данная система проработает...",
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  "block": 3312680,
  "op": [
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    {
      "author": "kleryk",
      "body": "Это временное явление...уже работы ведутся так что не переживай....",
      "json_metadata": "{\"tags\":[\"ru\"]}",
      "parent_author": "domino",
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  "block": 3312633,
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      "author": "kleryk",
      "body": "Как все же красиво в России..",
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      "parent_author": "steemingnow",
      "parent_permlink": "the-volga-river-on-the-edge-of-the-sky",
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  "block": 3310372,
  "op": [
    "comment",
    {
      "author": "kleryk",
      "body": "Что за спам?",
      "json_metadata": "{\"tags\":[\"buying\"]}",
      "parent_author": "qwertas",
      "parent_permlink": "re-kleryk-dom-za-bitkoin-20160715t091001226z",
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  "block": 3272436,
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      "author": "lunahod",
      "body": "На кранах на дом точно не заработаешь.",
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      "parent_author": "kleryk",
      "parent_permlink": "dom-za-bitkoin",
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      "author": "tocik",
      "body": "Да, я тоже там сижу, удобная и функциональная биржа. Легко отследить пампы на которых можно поднять",
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